

Pals – Speciality Coffee Truck Branding
Pals is a speciality coffee truck located in Beverly Hills, Sheikh Zayed, with premium, globally sourced coffee. The brand needed a sleek, globally appealing identity with a distinctive blue tone to stand out in the market. I designed a refined visual identity that feels both upscale and accessible, capturing the quality of their coffee and the modern lifestyle of their audience. In addition to coffee, Pals also offers freshly baked cookies. I also created fun and playful sticker designs that reflect the brand’s light-hearted personality and connect with its on-the-go urban audience.
Pals is a speciality coffee truck located in Beverly Hills, Sheikh Zayed, with premium, globally sourced coffee. The brand needed a sleek, globally appealing identity with a distinctive blue tone to stand out in the market. I designed a refined visual identity that feels both upscale and accessible, capturing the quality of their coffee and the modern lifestyle of their audience. In addition to coffee, Pals also offers freshly baked cookies. I also created fun and playful sticker designs that reflect the brand’s light-hearted personality and connect with its on-the-go urban audience.












